Great Ideas Shouldn’t Get Lost in Translation
I’m Trev. I help technical people turn sharp thinking into clear, confident communication — without sounding like a robot or dumbing anything down.
I bet you know your stuff. Now, Systematic Storytelling is here to help the rest of the world know it too.
The Orgin Story
Built in the Real World, Not a Classroom
After completing not one but two Systems Design Engineering degrees, including completing part of my engineering undergraduate work in Japan, and then a Master’s thesis that got me invited down to Cupertino by a well-known fruit company, I was at the top of my technical game.
But then, when I was recruited by one of the large, global management consultancies, I learned a terrible truth: Not only was being deeply technical not an advantage, it could actually be a disadvantage. No one cares about your two engineering degrees if you can't connect the technical to what the organization is trying to accomplish. With my career on the line, I determined to learn how to communicate complex technical topics in simple, understandable language that non-technical senior executives could understand. It then took years to hone those skills as a global management consultant.
Why Does Systematic Storytelling Exist?
Early in my career, I was recruited by one of the large, global management consultancies, I learned a terrible truth: Not only was being deeply technical not an advantage, it could actually be a disadvantage. No one cared about your two engineering degrees if you couldn't connect the technical to what the organization is trying to accomplish. With my career on the line, I was determined to learn how to communicate complex technical topics in simple, understandable language that non-technical senior executives could understand. It then took years to hone those skills as a global management consultant.
Since then, I've asked myself, how many good ideas, business-transforming, industry-impacting, world-changing ideas are lost simply because they are poorly communicated? Could I help people like me drastically improve their story telling too?
My Mission
To give technical professionals a repeatable system for communicating clearly — without dumbing things down or pretending to be someone they’re not.
It is not about selling or becoming a ‘storyteller.’ It’s about making your ideas land.
Bring Trev to Your Stage
Unlock the power of storytelling with Trev's engaging workshops and keynotes tailored for your audience.
Discover What Makes Systematic Storytelling Different
Transform your technical skills into impactful communication that resonates with leadership and drives results.